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    Get Closer to the Customer Than Ever Before

    Modern customers expect digital experiences that resonate with them on a personal level. For businesses, delivering, orchestrating, managing, and measuring personalization across multiple channels is a challenge — but it doesn’t have to be.

    0 The year customer experience will overtake price and product as the key brand differentiator.
    0X The ROI personalization delivers on marketing spend
    0% of customers expect offers to always be personalized
    0% of customers expect companies to understand their unique needs and expectations.


    Take Your First Steps

    Personalized digital experiences are your key to a better customer experience — and that means better business outcomes. Browse these resources to learn the what and why of personalized digital marketing.

    4 Enterprise Use Cases for 1:1 Personalization What does personalization look like in practice? We cover 4 examples in this eBook. Learn More
    6 Case Studies of Multichannel Engagement Engaging with the right customer on the right channel and at the right time can be a challenge — but not with the right personalization strategy. Read about 6 case studies to learn how. Learn More
    Making Sense of MarTech What tools will a modern marketer use in their day-to-day when executing a personalization strategy? In this eBook, we cover two essential tools for multichannel customer engagement: the Multichannel Marketing Hub (MMH) and Customer Data Platform (CDP). Learn More
    A Quick Guide to the Sitecore Smart Hub CDP Learn what a real CDP is capable of by reading through this guide to Sitecore’s Smart Hub CDP. Learn More

    Case Study: How Multichannel Personalization Drives Transformation

    NorthWind Corp wanted to transition to new business models like direct-to-consumer and subscription-based pricing, all while undertaking organization-wide digital transformation initiatives. With a multichannel personalization strategy, NorthWind Corp was able to scalably and sustainably transform their business.

    Put Your Personalization Strategy to Work

    Knowing what personalization is and why it’s great for your business is just the first step — how do you actually create and implement a personalization strategy? Browse these resources to find the answer.

    Gain Hands-On Experience

    What You’ll Learn

    Schedule a half-day live workshop that walks you through all the essentials — the what, why, and how of a multichannel personalization strategy.

    • The end-to-end process of working through a personalization use case
    • A practical roadmap to implement the use case in your own organization
    • Key factors to ensure you make the most of your personalization strategy